Jennifer serves Velico as a critical resource advising and directing our Commercial Development efforts through active engagement with key market stakeholders and translating their requirements to our cross functional project team. Jennifer brings a broad strategic skill set developed by working across multiple life science verticals including diagnostics, medical devices, and pharmaceuticals.

Her experience includes over 20 years of marketing and sales leadership with Johnson & Johnson, including over 10 years of diagnostic and transfusion medicine experience. Jennifer’s passion for leveraging strategy across the healthcare continuum is an asset for developing patient centric solutions with both clinical and economic value.

As a strategic marketing leader, Jennifer has with proven success developing and launching innovative products into new markets as well as successfully growing established product lines. Her experience includes commercial operations leadership, global marketing, and new product development. Jennifer is the President of Furness Consulting.

Jennifer holds a BA in biological sciences from the University of Delaware, along with extensive executive education in the areas of innovation and leadership.